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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">filkult</journal-id><journal-title-group><journal-title xml:lang="ru">Филология и культура. Philology and Culture</journal-title><trans-title-group xml:lang="en"><trans-title>Philology and Culture</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">2782-4756</issn><publisher><publisher-name>Казанский (Приволжский) федеральный университет</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.26907/2782-4756-2026-84-2-167-173</article-id><article-id custom-type="elpub" pub-id-type="custom">filkult-1373</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>ФИЛОЛОГИЧЕСКИЕ НАУКИ. ЛИТЕРАТУРОВЕДЕНИЕ</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>PHILOLOGICAL STUDIES. LITERARY STUDIES</subject></subj-group></article-categories><title-group><article-title>Олимпийское шоу: медиа и национальная идентичность в романе Дж. Коу «Срединная Англия» (2018)</article-title><trans-title-group xml:lang="en"><trans-title>Olympic show: media and national identity in Jonathan Coe’s novel “Middle England” (2018)</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Джумайло</surname><given-names>О А.</given-names></name><name name-style="western" xml:lang="en"><surname>Dzhumaylo</surname><given-names>O A.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Джумайло Ольга Анатольевна, доктор филологических наук, доцент</p><p>344002, Ростов-на-Дону, Пушкинская, 98-100</p></bio><bio xml:lang="en"><p>Dzhumaylo Olga Anatolyevna, Doctor of Philology, Associate Professor</p><p>98-100 Pushkinskaya Str., Rostov-on-Don, 344002</p></bio><email xlink:type="simple">oadzhumaylo@sfedu.ru</email><xref ref-type="aff" rid="aff-1"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru"><institution>Южный федеральный университет</institution></aff><aff xml:lang="en"><institution>Southern Federal University</institution></aff></aff-alternatives><pub-date pub-type="collection"><year>2026</year></pub-date><pub-date pub-type="epub"><day>01</day><month>07</month><year>2026</year></pub-date><volume>0</volume><issue>2</issue><fpage>167</fpage><lpage>173</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Джумайло О.А., 2026</copyright-statement><copyright-year>2026</copyright-year><copyright-holder xml:lang="ru">Джумайло О.А.</copyright-holder><copyright-holder xml:lang="en">Dzhumaylo O.A.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://filkult.elpub.ru/jour/article/view/1373">https://filkult.elpub.ru/jour/article/view/1373</self-uri><abstract><p>В статье исследуется роман Джонатана Коу «Срединная Англия» (2018) как значимый феномен литературы о Брекзите (Brexlit). В центре внимания контрастная (в отношении всех остальных глав романа) пятнадцатая глава, ретроспективный эпизод, посвященный телетрансляции церемонии открытия лондонской Олимпиады 2012 года, последнее «счастливое шоу» национального единения. В русле идеи «воображаемого сообщества» (Б. Андерсон) анализируется, как режиссерская концепция Дэнни Бойла конструирует нарратив национальной идентичности на основе идей прогресса и единства всего народа, при этом отдавая дань уважения представителям самых разных социальных и культурных идентичностей. Комментируется историко-культурный контекст, внимание писателя к теме власти медиа, система художественных решений Бойла и Коу (монтаж, контрапункт, аллюзивность, эффект иммерсивности, многоплановость, панорамность и др.) как выразителей идеи «радикального патриотизма» (Кр. Хилл). Сравнение художественного метода Коу с телеспектаклем Бойла и викторианской жанровой живописью У. П. Фритта раскрывает механизмы создания эффекта «зеркала общества». Работа вносит вклад в изучение конструирования коллективной идентичности, при этом указывая на рефлексию Коу о собственной позиции как писателя. «Срединная Англия» функционирует как сатирический «роман о состоянии нации», отвергающий и традиционное викторианское разрешение социального конфликта, и привлекательную художественную медиагрезу о «единстве нации» в пользу горькой реалистической картины краха социальных институтов Британии и идеи единства нации.</p></abstract><trans-abstract xml:lang="en"><p>This article examines Jonathan Coe’s novel “Middle England” (2018) as a significant phenomenon within Brexlit (Brexit literature). The analysis focuses on Chapter 15, which stands in deliberate contrast to the remainder of the novel. This retrospective episode, centered on the televised broadcast of the 2012 London Olympics opening ceremony, portrays the final “happy spectacle” of national unity. Drawing on Benedict Anderson’s concept of the “imagined community”, the study analyzes how Danny Boyle’s directorial vision constructs a narrative of national identity grounded in ideals of progress and collective solidarity, while acknowledging diverse social and cultural identities. The article discusses the historicalcultural context, Coe’s preoccupation with media power, and the shared artistic strategies of Boyle and Coe (montage, counterpoint, allusiveness, immersive effects, multi-perspectival narration, and panoramic scope) as expressions of Christopher Hill’s notion of “radical patriotism”. A comparative analysis of Coe’s literary technique with Boyle’s television show and W. P. Frith’s Victorian genre painting reveals the “mirror of society” effect. The research contributes to scholarly debates on the construction of collective identity and highlights Coe’s self-reflexive stance as an author. Ultimately, “Middle England” operates as a satirical “state-of-the-nation” novel that rejects both the traditional Victorian resolution of class conflict and the seductive media illusion of national unity, offering instead a bitterly realistic depiction of the collapse of Britain’s social institutions and the very ideal of national identity.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>Джонатан Коу</kwd><kwd>«Срединная Англия»</kwd><kwd>Брекслит</kwd><kwd>национальная идентичность</kwd><kwd>Брекзит</kwd><kwd>Олимпиада-2012</kwd></kwd-group><kwd-group xml:lang="en"><kwd>English literature</kwd><kwd>Jonathan Coe</kwd><kwd>“Middle England”</kwd><kwd>Brexlit</kwd><kwd>national identity</kwd><kwd>Brexit</kwd><kwd>2012 London Olympics</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Коу, Дж. Срединная Англия: Роман. Перевод с англ. Ш. Мартыновой. 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