Cognitive structure of the archetypal binary opposition “light / dark” in modern American media discourse
https://doi.org/10.26907/2074-0239-2022-67-1-94-101
Abstract
The article describes the cognitive structure of the archetypal binary opposition (ABO) LIGHT / DARK, which is represented by a set of classificational and differential cognitive features characteristic of its components.
The subject of the study includes the ways of actualization of the selected features within the framework of modern American political media discourse.
The purpose of this article is to summarize the results of the conducted research and present a holistic model of ABO, their actualization carried out by language means of secondary nomination (metaphors, metonymy, metaphtonymy).
The study is based on the Corpus of Contemporary American English (COCA), namely, publications in the media, issued from 2009 to 2019. The article represents the stages of the conducted empirical research and the results obtained, which are presented in the form of charts, tables and diagrams. The research results are accompanied by a quantitative analysis of the verbal representatives of the ABO components and the percentage ratio of classificational (basic) cognitive features (CCF) in the structure of archetypal concepts (AC). The article makes concrete conclusions interpreting the nature of the correlation between the degree of recurrence of the CCF and the real political situation.
About the Authors
E. Semenova
St. Petersburg University of Management Technologies and Economics
Russian Federation
Russian Federation
Elena Mikhailovna Semenova, Ph.D. in Philology, Associate Professor
190103
44 A Lermontovskii Ave.
Saint Petersburg
M. Alekseeva
Ural State Pedagogical University
Russian Federation
Russian Federation
Maria Leonardovna Alekseeva, Doctor of Philology, Professor
620017
26 Kosmonavtov Ave.
Yekaterinburg
References
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2. Osborn, M. (1967). Archetypal Metaphor in Rhetoric: The Light-Dark Family. Quarterly Journal of Speech 53. No. 2 (April 1967), pp. 115–126. (In English)
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5. Semenova, E. M. (2016). Ontologiya binarnyh oppozitsii, ili “Temnaya storona svetlogo” [Ontology of Binary Oppositions, or “The Dark Side of the Light”]. Analiz sovremennogo amerikanskogo politicheskogo mediadiskursa. 132 p. St. Petersburg. IPC SZIU RANHiGS. (In Russian)
6. Rosch, H. E. (1975). Cognitive Representations of Semantic Categories. Journal of Experimental Psychology: General. 104, pp. 192–233. (In English)
Review
For citations:
Semenova E., Alekseeva M. Cognitive structure of the archetypal binary opposition “light / dark” in modern American media discourse. Philology and Culture. 2022;(1):94-101. (In Russ.) https://doi.org/10.26907/2074-0239-2022-67-1-94-101
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